Media Relations
Media Relations are critical to government institutions, public investment firms, not-for-profits and global businesses. Working with news outlets requires intensive study of their audience and a clear understanding of how to incorporate their interests into your media package.
Global Communications House develops strategic media relations for companies seeking to do just that. Our staff is trained to develop and project positive media messages that speak to journalists and their media organizations on a continual basis and we use various communication channels – social media or mainstream - to keep tabs on how your business or self-image is presented. The breadth of our services is comprehensive:
- Media Material – We specialize in the development of media material and excel at highlighting your company or client’s strong suits through positive media relations. Our packages include Press Releases, Speeches, and Press Kits along that are complemented by one-one-one media relation strategy sessions.
- Media Monitoring and Analyses – Want to delve deep into your competition or those that have the most impact on your industry or niche? Are you looking for a better understanding of the current news climate and the media viewpoint of your business? It is as simple as leaving it to us. We will track your story’s coverage across traditional and social media and provide you with the ability to reach those who influence your customers by furnishing you with contact information, social handles and more for the people talking about your product, brand, industry or competitors.
- Crisis and Reputation Management - Crises are unpredictable. They can strike any company or country and anticipating them is the most important part of any crisis response plan. Whether you are a government, corporation or a high-profile individual, it pays to think ahead.
We understand how to avert media crises. We have experience in turning disastrous situations into positive ones, and we have successfully done this time and time again. We will be there in your moment of crisis. When the stakes are high and when your reputation of the future of your business is under threat, we will step with proven 24/7 crisis management system that offers you the tactical support you need including:
- Message development (statements, press releases, articles and more)
- Media relations
- Social media management
- Online monitoring and reputation management
- Third-party ally development